Numbers VS Real Network

Advertisements and likes on social media and Google will never replace real networking. Creating real user engagement is based on a hard networking job and a genuine communication process.

Whenever I accept a new project and become its dedicated project manager, I do detailed research in advance to check if I have the relevant network to support my new client. Based on 15 years spent building my network in Hungary and the EMEA region, I have created reliable connections around me: wherever I turn for support, people are happy to help, because they know I only take care of services and products I truly believe in.

Entrepreneurs have realised they need to raise their presence on online forums, create intuitive web pages and use social media actively. Sometimes they forget to keep the balance between these and the old kind of sales methods. Advertisements and likes will never replace real connections — it is important to grow sales by introducing products and services personally through business owners and opinion leaders.

Here I am not talking about the general “influencer market.” An opinion leader is someone authentic in their business area in real life, whose opinion people rely on based on their experience and professionality. Especially in Budapest, where the consumer market is relatively little and everyone knows everyone, active networking within a relevant target audience is far more valuable than average commercial activities.

In case you are interested in our services, please feel free to contact us!